01

Process Clarity

Automation requires a defined workflow. If the steps aren't clear, they can't be automated.

"If I asked you to describe your client workflow step-by-step, could you?"

02

Process Frequency

Automation delivers the most value when a process happens repeatedly. The higher the frequency, the faster the return.

"How often do you run this workflow?"

03

Manual Workload

The more manual the process is today, the more time you recover through automation.

"How much of this process is manual today?"

04

Data Structure

Automation requires consistent information. Variable inputs make systems harder to build reliably.

"Is the information you collect from clients mostly the same each time?"

05

Pain Level

High pain means high motivation — and usually high ROI. The best candidates feel this process every single day.

"How frustrating or time-consuming is this process?"